How a Liberal Arts Education Inspires Entrepreneurial Thinking

Gordon has long enjoyed a culture where new initiatives match new ideas. And scholarship anchors both. From the Institute for Public History and Global Education programs to green chemistry research and theatre productions,  the ethos of the  liberal arts tradition and a Christian world view fit easily with entrepreneurial thinking. So when Carter Crockett, an entrepreneurship scholar and social entrepreneur, joined the faculty this fall as the director of Gordon’s new Center for Entrepreneurial Leadership, he knew he’d come to the right place.

Crockett’s goal is to merge novel concepts with noble practices across disciplines, and his background has uniquely prepared him. After graduating from Westmont College in 1992, he worked as a marketer among technology companies in Seattle as well as with some of the most innovative companies and products in the world. He left Microsoft to serve as Co-founder/President of Dealer Trade Group, a wholesale (B2B) marketplace for trading vehicles online. As co-founder of Karisimbi Partners, Crockett and close friends worked to build up promising ventures in Rwanda, where client companies are a symbol of national growth and sustainability, and they established a high impact model for social enterprise in frontier economies. With a Ph.D. in Entrepreneurial Ethics, Crockett returned to Westmont as a tenure-track faculty member of Economics & Business and has taught entrepreneurs on three continents.

He sees Gordon as an academic incubator for entrepreneurs in the making. Here’s what Crockett said about his new role:

“Entrepreneurship is inherently practical, personal, cross-disciplinary and relevant, and so this creative endeavor serves to compliment and extend the core of the liberal arts in important and marketable ways. Clearly, not everyone is an entrepreneur, yet already Gordon’s faculty members have inspired our talented students to put ideas to flight and create their own opportunities. To encourage more of these passionate, enterprising students, the Center for Entrepreneurial Leadership is creating a new cross-department minor and will host a campus-wide Social Venture Competition this April. I see entrepreneurship as a natural extension of a liberal arts community, one that seeks to elevate its contribution to the world in new ways that reflect God’s creativity and Kingdom.”

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